Chanel

AMERICAN UNIVERSITY OF SCIENCE AND TECHNOLOGY (AUST) Achrafieh-Lebanon Faculty of Business and policy-making economy Advanced Marketing Management ( MKT 500) Spring Semester 2012 CHANEL professor : Submitted by : Table of Contents : Page 1. Companys Description 2. strategical Focus and final cause 3.1 romance 3.2 Mission Statement 3.3 Goals 3.4 Competitive avail 3 Situational analysis 3.1 SWOT synopsis 3.2 Industry Analysis 3.3 Competitor Analysis 3.4 Companys Analysis 3.5 Customer Analysis 4. Product-Market tension and Objectives 4.1 Target Markets 4.2 Points of Diffreneces 4.3 Positioning 5 Marketing architectural calculator programme 5.1 Product Strategy 5.2 Price Strategy 5.3 promotional material Strategy 5.4 Dist ribution Strategy 5.5 Marketing Plan of a bracing Product 6 Implementation plan 7 Evaluation and Control Executive Summary : agency is an blind form and a way of utilizing clothing, accessories, and hair to impart ane self. Fashion serves as an extension of personality , some prison terms use to show or hide the true chain of a person. The worlds look centers are New York, Paris, and Milan whereby these countries are considered to be major hubs of fashion apparel and accessories, in add-on to London, Los Angeles, Sydney, and other smaller market areas. Yet, the choice of fashion in the long run depends on the consumer who decides whether or not to buy into a bm . The women who brought style to the world , Gabriel Coco Chanel is the founder of Chanel bulls eye .She accomplished her first store in Paris in 1909, and her production line grew in the First World War because she believed that women should not deflect about fashion in the tough long time of wa r . She continued to expand and in 1922 she ! launched her first mutant of fragrances . The brand continued to grow and Chanel became very famous in the world of high fashion for its...If you want to get a full essay, order it on our website: OrderEssay.net

If you want to get a full information about our service, visit our page: write my essay