Sport and the Media

Sports and the media * Research has shown that there is a considerable inequity in the courage of mens and womens sport * In the almost recent survey analysed, the results showed that media coverage of womens sports is treated genuinely differently from mens sport. * Television coverage of womens sport for the sample period was just 2% of issue forth sports broadcasting * Radio was 1.4% of all sports * Sports magazines devoted 6.8% of womens sports * Newspapers coverage showed 10.7% of womens sport compared to 70.1% of mens sport * Positioning of womens articles was excessively highlighted as many were placed at the bottom of pages, or at the inner pages of sport section. * Only 5.6% of womens articles make back page * Language usage also differed between genders * Women were often described in ways that emphasised fragility, compliance and triviality. * egg-producing(prenominal) athletes were often described as girls regardless of their age * Physical traits were often the focus of the media reports e.g.

descriptors such as perky blondes * Phrases such as dissolving into tears were often used, but when men confront stressful or courageous situations during competitions, they were often compeld for their toughness in the media reports * Consistent, on going media coverage can promote the profiles of conglomerate sports within Australia. * The media also have the capacity to promote collateral role models to the Australian population and develop increased knockout appeal for various sports. * However he playing in field is clearly not level when examining the gender war paint of media reports If you want to get a full essay, order it on our website: Orderessay

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