Dell Management

Running head : dell ManagementDell ManagementClient s NameUniversity AffiliationDell ManagementAccording to the registration documents submitted by Dell Inc . to the United States Securities and alter Commission , it is a premier supplier of products and aids worldwide that enable customers to build their information- engineering science and Internet infrastructures (United States Securities and vary Commission , 2005 Thus , it chaps to the market a wide ire of products , such as servers , notebook and desktop computer systems , and networking products , devising it the number one supplier of personal computer systems in the country and worldwide in 2004 (United States Securities and qualify Commission , 2005 . The corporation attributes its worldwide business success to their persistent focus on customer service , particularly direct sales to consumers (United States Securities and modify Commission , 2005The business strategy of Dell Inc . is to establish a direct relationship with the consumer done the use of technology that meets the consumers need and expectations (United States Securities and Exchange Commission , 2005 . Thus , in their website , Dell promises to fissure superior value for their money because they are all toldowed to their systems online , track their s up to shipping , ad review and configure the systems they (United States Securities and Exchange Commission , 2005 . This strategy is called the direct business model (United States Securities and Exchange Commission , 2005Considering that the Internet is the most pervasive medium of communion around the world today , Dell Inc s use of this technology ca be said to be the most nonpareil means of sustaining its market and matched stance . However , it must(prenominal) be considered that the alike(p) technology is also available to its competitionThus , all other manufacturers of computer systems , such as apple , IBM and Hewlett Packard offer customer go online through their respective websites .

Each squander different styles and strategies in attracting consumers , but all of them aim to interpret excellent customer service . Thus , the availability of the same medium and technology to Dell Inc s competitors necessarily affect its combative advantage All of them are offering similar products through the same medium Therefore , it cannot be said that online market and sales will remain as Dell Inc s competitive edgeFrom personal experience , Dell Inc . did not appeal to me potently which made me purchase a computer system from orchard apple tree , called MacBook Mainly I was taken in by orchard apple tree through its website , which was very crisp , fresh , and clean smell that it was friendly to the eyes to look at the products . The customer service was also excellent , and the website was able to give me all pertinent information about the product I wanted apple also offers a test drive of the product before purchase so that consumers like me could assess the product s compatibility with my needs . Finally , Apple definitely understands consumers , as show by the various services provided and promoted by their website . There is personal training at the Apple Store , which means that Apple understands that many people who would be purchasing a...If you want to get a full essay, night club it on our website: Orderessay

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