INTRODUCTION
Retailing is now changing more rapidly than for a very long time. Opportunities and risks associated with store spatial relations are heightened-by a sell argument environment of rapidly evolving technological developments, changing warring positions, altered consumer behaviour and expectations and modified regulatory situations. Store location analyses are required both to assess and improve sales performance of existent stores and to examine the viability of potential new stores. disruption new stores and extending or closing existing stores are much(prenominal) fundamental investment decisions that it is crucial to evaluate a stores or a set of stores market potential and competitive .position. Conventionally, for retail property investment, the following criteria are deemed of significance in come down order of importance: location; building structure and anatomy; tenure; tenant and lease. In this paper, attention is confined to the primary factor of location. It is argued that the data and methods are available to provide invaluable information to assist retail management with their decision make at an extremely small fraction of the cost of their center investment.
The need for some analyses becomes more urgent as the approachability of prime locations for development diminish. To expand sales space, in their business strategy plans, retailers are examining a range of options, including the removal of existing stockrooms, the opening of satellite stores in the high street, and the development of edge-of-town or out-of-town sites. Especially with the last action, no real British experience is available to help retail management look for the implications of alternative strategies and it is believed that quantitative methods will become increasingly crucial because they can provide useful and actionable information.
Arguably, the success and relevance of any store location analyses are dependant earlier on...If you want to get a full essay, order it on our website: Orderessay
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